CORVETTE Z06 REVEAL: PUTTING THE WORLD ON NOTICE
Let the world know that the Corvette Z06 is the new symbol for status, performance and luxury.
Mulitimedia campaign with TV, Communications, Social, Digital. The film reached #4 on top trending videos on Youtube, 800 % increase in social conversation, 461 digital stories with 8.2 million impressions.
FEATURE FILM
Teasers
FILM WITH PANEL DISCUSSION
CLIENT: CORVETTE, GM
AGENCY: WEBER SHANDWICK
ECD: IAIN LANIVICH
ASSOCIATE CREATIVE DIRECTOR: TOMMY SIMON
SENIOR ART DIRECTOR: KIRBY